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Full detail: Where this data comes from
Koala is a B2B buyer-intent and go-to-market platform that de-anonymizes website and product traffic, identifies the visitors and companies behind it, enriches them with firmographic and contact data (via Clearbit Reveal/Enrich and ZoomInfo), and scores first-party intent so sales teams can act on the accounts showing the strongest signals. Its developer surface is a client-side JavaScript pixel plus an HTTP collection API for server-side identify, event, and account ingestion, with a separate secret-key admin API for GDPR deletion.
APIs.json: https://raw.githubusercontent.com/api-evangelist/koala-io/refs/heads/main/apis.yml
- Buyer Intent
- Visitor Identification
- De-anonymization
- Enrichment
- Go-to-Market
- Sales Intelligence
- B2B
- Created: 2026-07-01
- Modified: 2026-07-01
Koala's documented HTTP API is an ingestion / collection API, not a query API. You send data into Koala (visitor identifies, events, traits, account data) and consume the resulting identified accounts, enrichment, and intent scores through the Koala app, Slack alerts, webhooks/automations, and warehouse/reverse-ETL integrations (BigQuery, Snowflake, Hightouch, Census). The IP-to-company de-anonymization and person/company enrichment are performed by Koala internally (Clearbit Reveal/Enrich, ZoomInfo); Koala does not publish a public REST endpoint to query enriched records directly. There are two auth models: the Collection/Accounts endpoints use the public project key in the URL path, while the Deletion (GDPR) endpoint uses a secret bearer key.
Server-side ingestion endpoint. POST visitor identifies, custom events, and traits to /batch keyed by your workspace public API key. Each request must carry a top-level profile_id or email, is capped at 30 of each payload type, and must send a User-Agent header. Authenticated by public (publishable) project key embedded in the path, not a secret bearer token.
- Human URL: https://getkoala.com/docs/developer-guides/server-side
- Base URL:
https://api2.getkoala.com/web/projects/{public_api_key}
- Ingestion
- Identify
- Events
- Batch
- Documentation
- Documentation
- OpenAPI — OpenAPI Specification
- Postman Collection — Postman Collection 2.1
- Open Collection — Open Collection 1.0
Account-level ingestion at /accounts/batch. Send firmographic traits and account events tied to a company domain (or account_id), with an optional group_id to disambiguate multiple tenants/workspaces mapping to the same domain. Koala auto-creates the account if the domain is new.
- Human URL: https://getkoala.com/docs/developer-guides/server-side
- Base URL:
https://api2.getkoala.com/web/projects/{public_api_key}
- Accounts
- Company Traits
- Firmographics
- Documentation
- OpenAPI — OpenAPI Specification
- Postman Collection — Postman Collection 2.1
- Open Collection — Open Collection 1.0
GET on the project root returns the JSON bootstrap configuration the browser pixel needs to initialize. Used to verify a public key or a custom reverse-proxy install is wired correctly.
- Human URL: https://getkoala.com/docs/sdk/installation
- Base URL:
https://api2.getkoala.com/web/projects/{public_api_key}
- Pixel
- SDK
- Bootstrap
The client-side pixel loaded from cdn.getkoala.com/v1/{key}/sdk.js. Exposes ko.identify(), ko.track(), ko.qualify(), ko.reset() and autotracks pageviews, form fills, and session time. This is a browser SDK, not a REST resource, and it de-anonymizes traffic client-side into the same collection pipeline as the Batch API.
- Human URL: https://getkoala.com/docs/sdk/installation
- Base URL:
https://cdn.getkoala.com/v1/{public_api_key}
- Pixel
- JavaScript
- Autotracking
- Client Side
Secret-key admin API for GDPR right-to-erasure. POST a list of up to 50 emails to /deletion-requests to queue a deletion and receive a deletion_request_id; GET /deletion-requests/{id} to poll status and retrieve the deletion receipt. Authenticated with an Authorization Bearer secret (sk_...) API key, unlike the public-key collection endpoints.
- Human URL: https://getkoala.com/docs/developer-guides/gdpr-endpoint
- Base URL:
https://app.getkoala.com/api/v1
- GDPR
- Deletion
- Privacy
- Compliance
- Documentation
- OpenAPI — OpenAPI Specification
- Postman Collection — Postman Collection 2.1
- Open Collection — Open Collection 1.0
FN: Kin Lane Email: kin@apievangelist.com