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TTV: Tokens to Value #2
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joshua-temple
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The Proposal
Adopt TTV: Tokens to Value as The Shrine's north star. Maximize what every token buys, measured per successful outcome, not per API call. Get this right and cost takes care of itself.
Why This Matters
Optimizing raw token spend is optimizing the exhaust pipe. A system tuned to look cheap on the invoice quietly bleeds the expensive resource, engineer hours, in retries, babysitting, and rework.
TTV inverts the question: how much model consumption does it take to produce one successful, useful outcome? Tokens per win, not tokens per month. A system that spends 20% more tokens but succeeds on the first attempt beats one that is cheaper per call and wrong twice.
A north star also has to settle arguments. Without a shared denominator, every governance debate (model upgrades, routing policy, tooling spend) collapses into "that costs more tokens," which rewards exactly the wrong behavior. TTV gives every proposal the same test: does it lower the cost of a win?
Four Levers Move TTV
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