diff --git a/DESIGN.md b/DESIGN.md
index c71f3f6c..8433592b 100644
--- a/DESIGN.md
+++ b/DESIGN.md
@@ -347,6 +347,9 @@ Rules for every texture:
 | Skill | Name, then owner, then the curator note or the curator count |
 | Collection | Name, description, curator, then the curator note or the first Skills |
 | Curator | Avatar, name, handle with counts, description, then the first Skills |
+| Demo | The demo's picture under a band: the lockup, then "What /{name} made" and the recording line. Its own frame, below |
+
+**Demo card.** A demo page shares what the Agent made, so its card is a picture first, and `OgLayout` does not frame it. `OgImage/Demo.takumi.vue` puts the film's poster frame, or the page's first screen, in a window that fills the card below a band. The band has the lockup on the left. On the right, it has "What /{name} made" and the recording line. It has no Braille names field: the picture is the content. Rose inside the picture is depicted content, so the lockup's dot stays the card's one rose element.
 
 ### Motifs
 
diff --git a/app/components/OgImage/Demo.takumi.vue b/app/components/OgImage/Demo.takumi.vue
new file mode 100644
index 00000000..b6326c68
--- /dev/null
+++ b/app/components/OgImage/Demo.takumi.vue
@@ -0,0 +1,83 @@
+<script setup lang="ts">
+import { ogCount, ogText } from '../../utils/og-props'
+import { OG_INK, OG_MUTED, OG_RULE, OG_SURFACE } from '../../utils/og-style'
+
+// Declared as the wire types the OG image URL can deliver, not as the types the
+// template wants. A size arrives as a number or a string.
+const props = defineProps<{
+  name?: string | number | null
+  recording?: string | number | null
+  image?: string | number | null
+  imageWidth?: string | number | null
+  imageHeight?: string | number | null
+}>()
+
+// A demo card is a window onto what the Agent made, under a band that names the
+// demo and how it was recorded. The picture fills the window's width from its
+// top edge, so a page shows its header and a film its frame, and the card's
+// bottom edge cuts the rest.
+const WIDTH = 1200
+const GUTTER = 56
+const BAND = 104
+const WINDOW_WIDTH = WIDTH - GUTTER * 2
+// Room for the title right of the lockup, and the average advance of one
+// character, in em, of a title that is mostly a Skill name.
+const TITLE_ROOM = 880
+const TITLE_EM = 0.5
+
+const safeTitle = computed(() => `What /${ogText(props.name)} made`)
+// A Skill name runs to 64 characters, so a long one shrinks to keep one line.
+const titleSize = computed(() => Math.max(20, Math.min(30, Math.floor(TITLE_ROOM / (safeTitle.value.length * TITLE_EM)))))
+const safeRecording = computed(() => ogText(props.recording))
+const safeImage = computed(() => ogText(props.image))
+const scaledHeight = computed(() => {
+  const naturalWidth = ogCount(props.imageWidth)
+  const naturalHeight = ogCount(props.imageHeight)
+  return naturalWidth && naturalHeight ? Math.round(naturalHeight * WINDOW_WIDTH / naturalWidth) : 0
+})
+</script>
+
+<template>
+  <div
+    data-theme="dark"
+    class="flex flex-col w-full h-full relative overflow-hidden font-sans"
+    :style="{ background: 'oklch(0.14 0.008 60)', color: OG_INK }"
+  >
+    <div
+      class="flex items-center justify-between shrink-0"
+      :style="{ height: `${BAND}px`, paddingLeft: `${GUTTER}px`, paddingRight: `${GUTTER}px` }"
+    >
+      <OgBrand :size="30" />
+      <div class="flex flex-col items-end" :style="{ gap: '6px' }">
+        <span :style="{ fontSize: `${titleSize}px`, fontWeight: 600, letterSpacing: '-0.03em', lineHeight: 1.1 }">
+          {{ safeTitle }}
+        </span>
+        <span v-if="safeRecording" class="font-mono" :style="{ fontSize: '18px', color: OG_MUTED }">
+          {{ safeRecording }}
+        </span>
+      </div>
+    </div>
+    <div
+      class="flex overflow-hidden"
+      :style="{
+        marginLeft: `${GUTTER}px`,
+        width: `${WINDOW_WIDTH}px`,
+        flexGrow: 1,
+        background: OG_SURFACE,
+        border: `1px solid ${OG_RULE}`,
+        borderBottom: 'none',
+        borderTopLeftRadius: '14px',
+        borderTopRightRadius: '14px',
+      }"
+    >
+      <img
+        v-if="safeImage && scaledHeight"
+        :src="safeImage"
+        alt=""
+        :width="WINDOW_WIDTH"
+        :height="scaledHeight"
+        :style="{ width: `${WINDOW_WIDTH}px`, height: `${scaledHeight}px`, flexShrink: 0 }"
+      >
+    </div>
+  </div>
+</template>
diff --git a/app/utils/home-demos.ts b/app/utils/home-demos.ts
index c28e9270..25429a99 100644
--- a/app/utils/home-demos.ts
+++ b/app/utils/home-demos.ts
@@ -22,7 +22,7 @@ export interface HomeDemoItem {
   model: string
   /** `YYYY-MM-DD`. */
   recordedAt: string
-  shots: { src: string, width: number, height: number, alt: string, viewport: 'desktop' | 'mobile' }[]
+  shots: HomeDemoShot[]
   /** A Skill whose output is a film. The poster is a JPG frame; `src` is a muted H.264 MP4. */
   /** The sandboxed output page of a page demo; null for a film. */
   liveUrl: string | null
@@ -37,7 +37,15 @@ export interface HomeDemoVideo {
   durationSeconds: number
 }
 
-export type HomeDemoShot = HomeDemoItem['shots'][number]
+export interface HomeDemoShot {
+  src: string
+  width: number
+  height: number
+  alt: string
+  viewport: 'desktop' | 'mobile'
+  /** The first screen, when the shot runs longer than one. */
+  poster: { src: string, width: number, height: number } | null
+}
 
 /** Fewer than this reads as a broken feature, as with trending. */
 export const HOME_DEMOS_MIN = 3
@@ -104,6 +112,26 @@ export function demoScreens(shot: HomeDemoShot): number {
   return Math.max(1, Math.round(shot.height / screenHeight))
 }
 
+export interface DemoPicture {
+  src: string
+  width: number
+  height: number
+}
+
+/**
+ * The picture a demo page's social card shows: a film's poster frame, or the
+ * first screen of the desktop page. A long page never serves whole, since a
+ * 6000px shot would shrink to a strip. Undefined when the demo has neither;
+ * the page keeps its text card then.
+ */
+export function demoSocialPicture(demo: HomeDemoItem): DemoPicture | undefined {
+  if (demo.video)
+    return { src: demo.video.poster, width: demo.video.width, height: demo.video.height }
+  const shot = demo.shots.find(shot => shot.viewport === 'desktop')
+  const screen = shot?.poster ?? (shot && demoScreens(shot) === 1 ? shot : undefined)
+  return screen && { src: screen.src, width: screen.width, height: screen.height }
+}
+
 /** The Skill as `SkillCard` reads it, so a demo names its author the way every Skill embed does. */
 export function demoCardSkill(demo: HomeDemoItem): SkillCardSkill {
   return {
diff --git a/layers/marketing/app/pages/skills/demos/[...demo].vue b/layers/marketing/app/pages/skills/demos/[...demo].vue
index 8dd6cf33..0ec770cd 100644
--- a/layers/marketing/app/pages/skills/demos/[...demo].vue
+++ b/layers/marketing/app/pages/skills/demos/[...demo].vue
@@ -1,7 +1,7 @@
 <script setup lang="ts">
 import type { HomeDemoItem } from '~~/app/utils/home-demos'
 import { setResponseHeaders } from 'h3'
-import { demoKey } from '~~/app/utils/home-demos'
+import { demoKey, demoRecording, demoSocialPicture } from '~~/app/utils/home-demos'
 import { resolveAuthorName } from '~~/app/utils/skill-byline'
 import { demoNoun, groupDemos } from '#shared/demo-groups'
 import { demoPagePath, DEMOS_PATH, MIN_INDEXABLE_DEMOS, parseDemoRoute } from '#shared/demo-pages'
@@ -107,9 +107,24 @@ useHead({
   link: [{ rel: 'canonical', href: () => `https://skilld.dev${canonicalPath.value}` }],
 })
 
-defineOgImage('Page.takumi', pageDemo.value
-  ? { title: `What /${pageDemo.value.name} made`, description: clip(pageDemo.value.prompt, 120) }
-  : { title: 'See what skills make', description: 'Recorded runs of agent skills: the prompt, and what the Agent made.' }, { alt: pageDemo.value ? `What /${pageDemo.value.name} made, on skilld` : 'Skill demos on skilld' })
+// A shared demo page shows what the Agent made: the film's poster frame or the
+// page's first screen. The board, and a demo without such a picture, keep the
+// text card.
+const socialPicture = pageDemo.value ? demoSocialPicture(pageDemo.value) : undefined
+if (pageDemo.value && socialPicture) {
+  defineOgImage('Demo.takumi', {
+    name: pageDemo.value.name,
+    recording: demoRecording(pageDemo.value).sentence,
+    image: socialPicture.src,
+    imageWidth: socialPicture.width,
+    imageHeight: socialPicture.height,
+  }, { alt: `What /${pageDemo.value.name} made, on skilld` })
+}
+else {
+  defineOgImage('Page.takumi', pageDemo.value
+    ? { title: `What /${pageDemo.value.name} made`, description: clip(pageDemo.value.prompt, 120) }
+    : { title: 'See what skills make', description: 'Recorded runs of agent skills: the prompt, and what the Agent made.' }, { alt: pageDemo.value ? `What /${pageDemo.value.name} made, on skilld` : 'Skill demos on skilld' })
+}
 </script>
 
 <template>
diff --git a/test/unit/home-demos.test.ts b/test/unit/home-demos.test.ts
index 5644e7b8..29927156 100644
--- a/test/unit/home-demos.test.ts
+++ b/test/unit/home-demos.test.ts
@@ -1,6 +1,6 @@
 import type { HomeDemoItem } from '../../app/utils/home-demos'
 import { describe, expect, it } from 'vitest'
-import { demoPhoneRatio, demoRecording, formatDemoDuration } from '../../app/utils/home-demos'
+import { demoPhoneRatio, demoRecording, demoSocialPicture, formatDemoDuration } from '../../app/utils/home-demos'
 
 function demo(overrides: Partial<HomeDemoItem> = {}): HomeDemoItem {
   return {
@@ -10,13 +10,14 @@ function demo(overrides: Partial<HomeDemoItem> = {}): HomeDemoItem {
     skillPath: '/gh/emilkowalski/skills/emil-design-eng',
     authorName: 'Emil Kowalski',
     sourceUrl: 'https://github.com/emilkowalski/skills/blob/main/skills/emil-design-eng/SKILL.md',
+    makes: 'ui-component',
     prompt: 'Build toast.html.',
     agent: 'Claude Code',
     model: 'claude-opus-5-5',
     recordedAt: '2026-10-06',
     shots: [
-      { src: '/d.jpg', width: 1440, height: 900, alt: 'Desktop', viewport: 'desktop' },
-      { src: '/m.jpg', width: 390, height: 844, alt: 'Phone', viewport: 'mobile' },
+      { src: '/d.jpg', width: 1440, height: 900, alt: 'Desktop', viewport: 'desktop', poster: null },
+      { src: '/m.jpg', width: 390, height: 844, alt: 'Phone', viewport: 'mobile', poster: null },
     ],
     ...overrides,
   }
@@ -50,7 +51,7 @@ describe('demoPhoneRatio', () => {
   })
 
   it('leaves a long phone page to the take frame', () => {
-    const long = demo({ shots: [demo().shots[0]!, { src: '/m.jpg', width: 390, height: 5091, alt: 'Phone', viewport: 'mobile' }] })
+    const long = demo({ shots: [demo().shots[0]!, { src: '/m.jpg', width: 390, height: 5091, alt: 'Phone', viewport: 'mobile', poster: null }] })
     expect(demoPhoneRatio(long)).toBeUndefined()
   })
 
@@ -58,3 +59,30 @@ describe('demoPhoneRatio', () => {
     expect(demoPhoneRatio(demo({ video: { src: '/f.mp4', poster: '/p.jpg', width: 1280, height: 720, durationSeconds: 6 } }))).toBeUndefined()
   })
 })
+
+describe('demoSocialPicture', () => {
+  const film = { src: 'https://media.example/f.mp4', poster: 'https://media.example/p.jpg', width: 1280, height: 720, durationSeconds: 6 }
+
+  it('shows a one-screen page as its desktop shot', () => {
+    expect(demoSocialPicture(demo())).toEqual({ src: '/d.jpg', width: 1440, height: 900 })
+  })
+
+  it('shows a long page as its first screen, never the whole page', () => {
+    const long = demo({
+      shots: [{ src: '/d.jpg', width: 1440, height: 6000, alt: 'Desktop', viewport: 'desktop', poster: { src: '/d-poster.jpg', width: 1440, height: 900 } }],
+    })
+    expect(demoSocialPicture(long)).toEqual({ src: '/d-poster.jpg', width: 1440, height: 900 })
+  })
+
+  it('shows a film as its poster frame', () => {
+    expect(demoSocialPicture(demo({ video: film }))).toEqual({ src: 'https://media.example/p.jpg', width: 1280, height: 720 })
+  })
+
+  it('gives no picture for a long page that has no first screen', () => {
+    expect(demoSocialPicture(demo({ shots: [{ src: '/d.jpg', width: 1440, height: 6000, alt: 'Desktop', viewport: 'desktop', poster: null }] }))).toBeUndefined()
+  })
+
+  it('gives no picture for a demo recorded only on a phone', () => {
+    expect(demoSocialPicture(demo({ shots: [{ src: '/m.jpg', width: 390, height: 844, alt: 'Phone', viewport: 'mobile', poster: null }] }))).toBeUndefined()
+  })
+})